Trends, Foresights, & Insights: Never Miss, or Misread a Trend Again

45% said they were likely to replace some of their drinking with cannabis in the future, according to New Frontier Data. Some of the key findings of Cannabis Consumer Series: Alcohol vs. Legal Cannabis Consumption in North America include 65 percent said, given a choice, they prefer cannabis to alcohol. And 47 percent said their drinking had not changed in the past two years, 31 percent said they now drink less than they used to, and 23 percent said they drink more. With 72 percent of American adults under 35 now supporting cannabis legalization, the growing acceptance and legalization of cannabis is a robust generational trend.


Lightbulb Moment: Cannabis is a Pandora’s Box, virtually unstoppable, and whether you directly engage it or not, consider how you can align with it. Consumer prefer it to alcohol because it is cheaper, they don’t have a hangover the next day, and it has no calories. Deciding where to join the party? That’s where Culinary Tides, Inc. comes in.